MPower vs ASI ESP+
ASI ESP+ comes with a membership.
MPower is the software, priced in public.
ASI ESP+ is the product search and order platform that comes with ASI distributor membership, alongside ESP+ Websites and ESP+ Stores for company stores. ASI does not publish membership prices. MPower is one system for promotional products distributors, with published plans: CRM, presentations, orders, supplier POs over PromoStandards, unlimited stores and accounting. Here is the side-by-side.
Verified against asicentral.com and the ESP+ Knowledge Base. Last checked 28 October 2026.
Why distributors look at MPower
Software you can price before the call.
Published pricing
MPower lists every plan and its store fee on /pricing. ASI sells ESP+ through membership packages and asks you to talk to a representative for the price.
Lower fees on store orders
MPower charges 1.9% on web-store orders, or 1.5% on Pro, and 0% on orders your team enters in the app. ASI's help center lists a 2.9% fee on every ESP+ Stores order.
The books close in the same place
QuickBooks sync, Stripe-to-QuickBooks reconciliation, billing and commissions sit next to the orders that created them.
Side by side
MPower vs ASI ESP+, feature by feature.
Both cover search, sales, orders and stores. The biggest differences are how you pay and what else the price buys.
| Capability | MPower | ASI ESP+ |
|---|---|---|
| How it is sold | Published $479.20/mo All-in-One or $959.20/mo Pro, billed annually | Membership Comes with ASI distributor membership; new members get two ESP+ licenses. Membership prices are not published |
| Product data | Yes 725,000+ products over PromoStandards, with scheduled pricing and inventory updates | Yes 1.2 million products; specs and pricing human-audited and updated daily, with EQP and NQP coded pricing |
| CRM and presentations | Yes Opportunities, follow-ups, email outreach and presentations | Yes CRM with alerts and reminders; presentations shared by link and updated live |
| Orders and supplier POs | Yes Orders, production board and POs, sent over PromoStandards to connected suppliers | Yes Quote to sales order to PO and invoice; orders go straight to directly connected suppliers |
| Company stores | Unlimited Allowances, approvals, SSO, and start and end dates for pop-up programs | Yes ESP+ Stores: permanent or pop-up stores, guided 5-step setup, store orders combined into one PO per supplier |
| Store order fee | 1.9% or 1.5% On web-store orders only; 0% on orders entered in the app | 2.9% Of the cart total, excluding sales tax, on every ESP+ Stores order including invoice orders |
| Distributor website | Yes Built on the same store builder as your company stores | Yes ESP+ Websites: six templates, cart, quote requests, ZIP-based tax and free SSL; ASI can set it up in 5 to 7 business days |
| Accounting | Yes QuickBooks sync, reconciliation, billing and commissions | Yes Integrates with QuickBooks Online and ASI SmartBooks |
| AI | Yes Supplier emails parsed into order updates; Stripe-to-QuickBooks reconciliation | Yes ESP+ Inspire: lifestyle product images, marketing assets, AI product search, email drafts; included with membership |
| Beyond software | Software only Plus hourly services if you want help | Membership ASI number, ASI Show and other events, ASI Learning Network, member discounts |
ASI details are from asicentral.com and the ESP+ Knowledge Base, last checked 28 October 2026. ASI now sells its company stores as ESP+ Stores and its distributor sites as ESP+ Websites.
What it actually costs
ASI's store fee is public. Its membership price is not.
ASI does not publish what membership costs, so a full ASI total can't be built from public numbers. What it does publish is the 2.9% fee on ESP+ Stores orders. Here is MPower's full yearly cost next to that store fee alone, on published rates.
| Web-store sales per year | MPower All-in-One | MPower Pro | ESP+ Stores fee only |
|---|---|---|---|
| $100,000 | $7,650 | $13,010 | $2,900 + membership |
| $250,000 | $10,500 | $15,260 | $7,250 + membership |
| $500,000 | $15,250 | $19,010 | $14,500 + membership |
| $1,000,000 | $24,750 | $26,510 | $29,000 + membership |
MPower All-in-One's subscription is paid for by the 1-point fee difference at about $575,000 of yearly store sales; above that, it costs less than ASI's store fee by itself, before any membership. For Pro, the same point is about $822,000.
Where MPower wins
- A price you can see. Every plan and fee is on /pricing; no membership package to negotiate.
- Lower store fees: 1.9% on All-in-One, 1.5% on Pro, against 2.9% on ESP+ Stores.
- 0% on orders your team enters in the app; the fee applies to web-store orders only.
- Unlimited stores on All-in-One and Pro, with allowances, approvals, SSO and start and end dates.
- Electronic supplier POs sent over PromoStandards to connected suppliers.
- SOC 2 Type 2, independently audited by Sensiba LLP.
How these are built. MPower All-in-One at $479.20/mo billed annually ($5,750/yr, up to 10 users) plus 1.9% of web-store orders, minimum $1 per order; All-in-One Pro at $959.20/mo billed annually ($11,510/yr, unlimited users) plus 1.5%, minimum $0.25 per order. Example at $250,000: $5,750 + $4,750 = $10,500, and $11,510 + $3,750 = $15,260. ESP+ Stores at 2.9% of the cart total excluding sales tax, from ASI's ESP+ Knowledge Base article on store transaction fees. Break-even: $5,750 / (2.9% - 1.9%) = $575,000, and $11,510 / (2.9% - 1.5%) = $822,143. Order minimums are ignored, which assumes an average order above $52.63 on All-in-One. MPower's fee does not include card processing; ASI's article does not say whether its fee does. ASI membership, extra ESP+ licenses and ESP+ Websites are priced by ASI sales and not included.
FAQ
MPower and ASI ESP+, answered.
How much does ASI ESP+ cost?
Can I buy ESP+ without ASI membership?
Is MPower cheaper than ASI?
Do I lose my ASI number if I switch software?
Where does MPower's product data come from?
What comes across when I move?
ASI details are taken from asicentral.com and the ESP+ Knowledge Base and were last verified on 28 October 2026. Pricing changes, so check current figures with each vendor before deciding.
See what MPower costs next to your ASI bill.
Tell us what you pay ASI today and roughly what your stores sell, and we will put MPower's price next to it, including the cases where staying on ESP+ is the better answer.
Talk to us about switchingReady to run all of promo in one place?
See how MPower replaces your disconnected tools with one platform — from the first lead to the final shipment.
Thanks — you're on the list.
A product specialist will reach out within one business day to schedule your demo.
Download
Never miss a beat. Download our app and work on the go with all the same features as our desktop application.
